Times of Pakistan

Men neck-and-neck with women in eid salon surge: grooming game goes unisex

1 month ago 34
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ISLAMABAD, (UrduPoint / Pakistan Point News - 20th Mar, 2026) As Eid approaches, the capital is witnessing a vibrant surge in grooming culture, with both men and women equally embracing professional salon services to prepare for the festive occasion.

Across the city, salons and beauty parlours are operating at full capacity, reflecting a shared enthusiasm for looking polished and presentable.

From upscale studios to neighborhood parlours, grooming has become an essential part of Eid preparations for both genders. Women continue to book a wide range of services such as mehndi, hair treatments, facials and nail art, while men are increasingly opting for complete grooming sessions including haircuts, beard styling and skincare,marking a noticeable shift in lifestyle and self-care trends.

In G-10, a popular salon, has been witnessing nonstop footfall late into the night, offering special Eid packages that cater to both men and women. Staff say the demand is so high that customers often wait for hours in comfortable lounges before their turn arrives, turning salon visits into a lively part of Eid preparations.

Across the capital, nearly all salons and beauty parlours are fully booked, with owners hiring additional staff to manage the overwhelming rush.

Despite extra manpower, long queues and extended waiting times have become a common sight, as customers patiently wait their turn while enjoying the festive buzz.

The trend has also sparked light hearted banter among customers. Many women jokingly say men are now “finally understanding the salon struggle,” while some men tease that women have “long perfected the art of patience,” turning the busy salons into spaces filled with humour and festive chatter.

Like all other sectors, beauty salons Jinnah Super market are also experiencing similar demands, offering dedicated Eid packages.

Stylists from both men and women salons report that while women continue to book traditional beauty services, men are increasingly choosing facials, beard styling and grooming treatments, reflecting a shared shift toward self-care.

Salons across F-10 and other commercial areas also report the same pattern, with fully packed schedules, crowded waiting areas and continuous bookings throughout the day and night.

Industry professionals say grooming has now become a shared cultural practice, with both men and women actively participating in the Eid rush.

On social media, the trend is equally visible, with before-and-after transformations and humorous posts capturing the excitement of the season.

As Eid draws near, Islamabad is experiencing a lively and inclusive grooming atmosphere, where both men and women prepare with equal enthusiasm, making the occasion even more vibrant and memorable.

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