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SAUDI ARABIA, (APP - UrduPoint / Pakistan Point News - 30th Apr, 2026) Petromin Stellantis, the leading distributor of Stellantis brands in the Kingdom, announced the
successful conclusion of its innovative Ramadan campaign, “The Commander Deserves You.”
This initiative marked a turning point in audience engagement strategies, successfully bridging the
digital world with a direct on-ground experience, creating unprecedented interaction between the
brand and automotive enthusiasts.
Figures That Reflect the Success of the Strategy
The campaign was not merely a traditional raffle, but a live demonstration of the company’s ability
to transform digital engagement into a real-world customer experience.
The results revealed strong performance indicators:
Audience Participation: The campaign generated more than 1.2 million views and
attracted nearly 4,000 participants, reflecting the strong momentum of the brand in the local
market. The campaign concluded with the official raffle draw to announce the winner of the Jeep
Commander on April 15, under the supervision of the Makkah Chamber of Commerce,
reaffirming the company’s commitment to compliance, transparency, and approved regulations.
As a continuation of the journey, Petromin Stellantis also organized a special ceremony on April 23
to hand over the vehicle to the winner, receiving wide praise for the campaign’s execution and its
success in building a strong connection between customers and the Jeep brand.
Petromin’s Future Vision: Experience-Led Marketing
This campaign comes as part of Petromin Stellantis’ strategic vision, focused on experience-led
marketing.
Rather than relying solely on traditional advertising messages, the company made the customer
part of the story through direct engagement with the vehicle’s advanced technologies.
We do not simply sell cars; we design complete experiences that begin on a phone screen and
end behind the wheel.
Through this approach, Petromin Stellantis continues to strengthen the presence of its brands in
The Kingdom and elevate customer loyalty through innovative initiatives that align with customer needs
aspirations and keep pace with the digital transformation of the automotive sector.
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