Safeer Afridi appointed brand ambassador of KP's Celebrities Cricket League

ISLAMABAD, (APP - UrduPoint / Pakistan Point News - 26th Jul, 2026) The Celebrities Cricket League (CCL) is pleased to announce the appointment of renowned content creator and digital entrepreneur Safeer Afridi as the official Brand Ambassador of the league for Khyber Pakhtunkhwa.

The appointment marks an important step in CCL's mission to connect with young audiences and promote grassroots cricket through the growing influence of Pakistan's digital creator community. With more than eight years of experience in content creation and digital entrepreneurship, Safeer Afridi has established himself as a respected voice in the online space by producing educational and engaging content focused on technology, entrepreneurship, digital opportunities, and personal development.

Based in Islamabad, the 26-year-old creator has built an online community of more than 100,000 followers across various social media platforms. His commitment to meaningful digital engagement and responsible communication aligns closely with the vision of the Celebrities Cricket League, which aims to inspire young people through sport, entertainment, and community participation.

The Celebrities Cricket League is a youth-focused cricket initiative designed to promote grassroots cricket in Khyber Pakhtunkhwa while creating opportunities for emerging talent. The proposed tournament is expected to feature six teams comprising celebrities, digital creators, influencers, and local cricket players. Subject to official approvals, the event is expected to be held at Imran Khan Cricket Stadium around October or November.

The league is being spearheaded by entrepreneur and digital creator Muhammad Anas, whose vision is to create a platform that blends cricket with the influence of Pakistan's expanding digital ecosystem.

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Through this initiative, CCL seeks to encourage sports development, youth empowerment, community engagement, and talent discovery across the province.

As Brand Ambassador, Safeer Afridi will support the league's public awareness campaigns and engage with audiences through digital platforms to promote the objectives of the tournament. His experience in building online communities and communicating with young audiences is expected to strengthen the league's outreach and encourage greater participation among aspiring cricketers and sports enthusiasts.

Speaking on the appointment, the CCL management said the league is committed to working with individuals who positively influence young people and share its vision of creating meaningful opportunities through sport.

Safeer Afridi welcomed the opportunity to join the initiative and expressed his enthusiasm for supporting a platform that encourages youth participation, promotes local cricket talent, and brings communities together through the game.

The Celebrities Cricket League believes that partnerships between sports, entrepreneurship, and digital media can create new opportunities for emerging athletes while inspiring the next generation to pursue their ambitions with confidence and dedication.

As preparations continue for the inaugural edition of the tournament, CCL remains focused on building a platform that celebrates cricket, empowers young talent, and strengthens community engagement across Khyber Pakhtunkhwa.